Having worked with Customer life cycle & product areas, I wish to put my thoughts across on the political area considering the parties as brand. It's commonly know in Marketing area that Products
and brands have a life-cycle. Commonly this cycle progresses as
development, introduction, growth, maturity and decline. The pioneer of
mosquito repellents in India, the Tortoise brand (popularly
called ‘Kachchua
Chaap’) is still famous but dead. Ambassador car is
a dead
brand that is being artificially sustained. Across the world brands have been killed by businesses either because
they have
outlived their purpose and value proposition or they couldn’t survive
innovations and competition.
India
became independent in 1947 but there is still no reason to believe
we don't have freedom. The British left and the Congress party replaced
them.
Ever since, it has been downhill. After
65 years we must finally accept that
the Congress in India needs to die. I believe that congress as not able to outlive it original purpose neither it was able to bring any good value proposition but it's can be considered one of the best political outfit which was able to manage the billion + population with Corruption,
violence, destroying democratic institutions, electoral
malpractices and a huge black economy all came from the fountainhead
called
Congress.
In a
history of the Congress party full of bad governance, unfulfilled
promises and intolerable corruption the latest attempt to cover up the
Coalgate
scam is as bad as any crime ever experienced in a democracy. Not since
the
Mughals or the British has the nation been plundered so badly. When the
Emergency was declared in 1975 some newspapers carried black borders in
protest
and some crawled. Since then, much of the media not only became slaves
of the
Congress party and the government they have even become traitors of the
people
they were supposed to serve. What else explains the frequent clean-chits
and “honest”
title defence of Manmohan Singh? A PM who has watched lakhs of
crores
worth of scams happening right under his nose was being defended by our
media. Shameful!
It’s
more than the massive corruption. Every institution of India’s
democracy has been corrupted and misused to serve the security and
comfort of
the party and one family – The Gandhis. Everyone in the Congress
should
be wondering how they became such slaves. It even provides for special
security
for Robert Vadra, Priyanka Vadra and exemptions for them from screening
during
air travel or travel anywhere in the country.
In
the name of fake secularism the Congress party and its supporters
have divided the nation through religious reservations and privileges.
Every
policy of the party smacks of vote-bank politics and nothing more.
Instead of
moving towards an equitable society and more towards a uniform law for
all the
Congress has now even set up Sharia courts. Rahul Gandhi
campaigns in
Karnataka and talks about corruption. With what face does this
non-performer
talk about corruption? His own personal integrity or commitment to
public work
is suspect going by his poor attendance and participation in parliament.
The
same goes for the PM who promises a corruption-free state in his insipid
campaigns. All of this, while they represent the most corrupt party
in the
entire democratic world! What does it say about the slavery of
Congress and
its supporters who still live a life of slavery to one family which is
protected like a royal household? Sonia Gandhi enjoys all the
trappings
of a queen without the slightest responsibility or accountability for
any deeds
of the govt or her party.
Wha
exactly is Sonia Gandhi’s greatest contribution to India? It has to
be that coterie called NAC, an extra-constitutional body that is a
private club which drafts laws for the country. Each member of this
coterie is
from some NGO or the other which has become extraordinarily wealthy
through
funding and donations from mysterious sources. Most members of this
coterie
were rewarded for their malicious political campaign against opponents.
This is
the level to which the Congress has brought politics in this country to.
The
scams, of course, are too long to list and each time the party members
have
only acted to cover up the truth and protect the culprits. Naturally! It
was
rightly pointed out by someone that the first purpose that the Congress
party
sees while being in power is to accumulate enough money to fight the
next
election. Everything else is secondary. And then the queen talks about
‘zero
tolerance’ of corruption while the ‘Prince of fails’ mocks the
nation by
stating “power is poison”.
In
the attempt to keep its stranglehold on power at any cost the party
has destroyed almost every democratic institution in this country.
Judges and
investigators have landed themselves top postings immediately on
retirement for
being slaves to the party. Scheme after scheme has been named after some
member
of the Nehru-Gandhi family as if everyone else in India was just an
also-ran in
her history.
NDTV,
CNN-IBN, Headlines Today, Times Now and all other media outlets
have become spineless puppies that do not have the guts to address a
single
question to the Gandhis. They hurl the choicest abuses at all other
political
parties and leaders.
It seems the only truthful media that is still left standing is the
Supreme
Court.
A
company kills a brand at an appropriate time in its life-cycle. India
too needs to kill the Congress party which has long outlived its
purpose. It
doesn’t mean killing the party’s members. There are many good members in
the
Congress who must free themselves from slavery and reaffirm their true
independence and freedom. They must join other parties or create a new
formation completely different from this Congress. Not suggesting that
other
parties are clean but the Congress has been and will remain the Fountainhead
of
Corruption or the “Congotri” of corruption. Corruption in the air, land, water, fire and earth as
someone put
it (2G, irrigation, coal, land). Every reform or policy that the
Congress makes
has a backdoor or a window that provides for massive loot. There is
hardly a
single policy or action that the party and the UPA have taken in the
last 9
years that has not been associated by a scam and loot. That’s not all.
Caning
citizens, failure in foreign relations, poor handling and religious
politicisation of terrorism, tolerating separatists, discriminating
between states,
demonising opponents, demoralising the police and the army, farmer
suicides,
stagnant economy, inflation, unemployment, fake cases against political
opponents, constantly appeasing enemies of the state and even poor vigil
of our
borders. Never has this nation felt so sunk.
Unfortunately, Congress has played so much vote-bank politics that a
party planning to oppose it has to fight elections using the same dirty
tactics to even have a hope of winning comfortably. The fact is after
all these years, caste and religion is a major decisive factor in voting
a candidate. There are no debates, no scrutiny or analysis of the
candidate's plans if elected etc. by the media or the people in general.
My analysis of this problem by meeting a lot of people and asking my friends is this:
1. A majority of the people in our country are sentimental and vote by heart. They don't think long term - Period. Congress knows this very well and use the media very well to play into this. I hate to say this, but many people in this country are sentimental idiots. A proof of this is the time when many of my friends jumped the Anna Hazare bandwagon purely based on sentiment and hype rather than scrutinizing what the Lokpal is and what it means for the country.
2. Coalition politics is here to stay. Each coalition represents some caste, some religion, some ideology and as a result the opposition to Congress is never united. In the eyes of the common man, Congress is the one party that covers everyone and this myth is further strengthened by the negative connotation of Hindutva for the BJP that is propogated by the media despite the SC ruling that it is a way of life.
3. Free thinking is not being promoted in India. This was the cornerstone of our ancient civilization. The attention spans of our youth are dwindling. Reading articles, thinking and scrutinizing thoughts are all a thing of the past. Rarely do I meet a person nowadays who is keeping abreast of everything by just reading a normal newspaper. Headlines, gossip, TV media circus is where they get the news from. As a result good journalists and good newspapers are dying. Ask a person what is the role of a speaker in our Lok Sabha? No response. What is the current financial condition of our country? Bad but no idea how bad.
4. The majority of people are too busy safeguarding what they have for now by being a good employee, a good student (regurgitating what they read) and put self before country (a filtered down quality of our politicians).
5. Certain sections of society want this current state of India to last. For eg. Government employees under C.Naidu (TDP) and Jayalalithaa (ADMK) lament that they have to "work" for a living compared to the days when Congress and DMK ruled giving them secured jobs, with bonus and no incentive to work or service the public
My analysis of this problem by meeting a lot of people and asking my friends is this:
1. A majority of the people in our country are sentimental and vote by heart. They don't think long term - Period. Congress knows this very well and use the media very well to play into this. I hate to say this, but many people in this country are sentimental idiots. A proof of this is the time when many of my friends jumped the Anna Hazare bandwagon purely based on sentiment and hype rather than scrutinizing what the Lokpal is and what it means for the country.
2. Coalition politics is here to stay. Each coalition represents some caste, some religion, some ideology and as a result the opposition to Congress is never united. In the eyes of the common man, Congress is the one party that covers everyone and this myth is further strengthened by the negative connotation of Hindutva for the BJP that is propogated by the media despite the SC ruling that it is a way of life.
3. Free thinking is not being promoted in India. This was the cornerstone of our ancient civilization. The attention spans of our youth are dwindling. Reading articles, thinking and scrutinizing thoughts are all a thing of the past. Rarely do I meet a person nowadays who is keeping abreast of everything by just reading a normal newspaper. Headlines, gossip, TV media circus is where they get the news from. As a result good journalists and good newspapers are dying. Ask a person what is the role of a speaker in our Lok Sabha? No response. What is the current financial condition of our country? Bad but no idea how bad.
4. The majority of people are too busy safeguarding what they have for now by being a good employee, a good student (regurgitating what they read) and put self before country (a filtered down quality of our politicians).
5. Certain sections of society want this current state of India to last. For eg. Government employees under C.Naidu (TDP) and Jayalalithaa (ADMK) lament that they have to "work" for a living compared to the days when Congress and DMK ruled giving them secured jobs, with bonus and no incentive to work or service the public
Having said that it important to note that No
country in history has ever progressed with bad governance and
excessive corruption as partners. None! The Congress suffers from this
twin
ailment since decades. Its survival is detrimental to the progress of
India.
Death is the only cure. The corrupt media protects this corrupt party
and its
bigwigs. Someone has coined the slogan “Congress-mukt Bharat”
like the slogan for “Gutka-mukt rajya”. I wholeheartedly
agree
with it. For India to progress, Congress must die. And when the
Congress
dies so will the corrupt media and democratic institutions can limp back
to
normalcy! There can at least be a new start.
PS: Data is taken from various sources most of it from Ravinar article!!